That's my point, it's not a partnership at all. They have no "skin in the game", they're not being entrepreneurial, they're taking zero risk.

I happen to have an idea from someone that I think is golden. He's done the research, he's knows the market, he knows the ins and outs of getting to the right people, and is a published author and acknowledged expert on the subject. Now *he* brings things that make a partnership make sense.