Or "Wait a second.. what is that burning smell!?"

Now that things have calmed down a bit with WhyGoSolo, I'd like to give a bit of my perspective...

Whenever you launch a site, there are going to be problems.  Some are going to be tiny and only detectable by the handful of people actively working on it.  Others are going to be so large that you briefly consider giving up technology and living in a tree.  Regardless, they all need to be dealt with... so the questions become:  How and when?

In my book, there are three types of issues and each requires a different response:

First, there are tweaks.  These can be spelling errors, broken images, bad punctuation, or a variety of other things.  These are not functional things at all.  These probably aren't preventing people from using the site.  They're probably not breaking things.  More than anything, they just annoy your users (or your boss) and hurt the credibility of your site.