Building Version 1 is Dangerous

Building software is hard. You have all the fun of being excruciatingly specific in certain situations, incredibly general the rest of the time, and expressing all of it in a language that isn’t your own. In the context of a new product – whether it’s for a startup or an established company – it’s even […]


Does Anyone Even Care?

Recently I had a meeting with an entrepreneur just getting his product off the ground. He has a functional app, a small but active user base, and has been pitching potential customers. He’s talking with his active users regularly and soliciting feedback. By all accounts, he’s doing the right things and moving in the right […]