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Website Or Shopify?

February 15, 2022September 11, 2024

In my “Startups Suck” post, I alluded to the excitement of being ready to sell. You finally come up with a…

My Reading List (2021)

January 13, 2022April 8, 2024

After college, I resolved to read one book a month. It can be fiction, non-fiction, technical, business-oriented, or whatever as the…

My Startup is Broken

January 5, 2022April 8, 2024

Whenever I advise (or join!) a startup, one of the first conversations goes something like this: “Oh man. Everything here…

API Adoption: The Dangerous Delay

API Adoption: The Dangerous Delay

November 8, 2021April 8, 2024

Launching an API is the easiest thing you’ll ever do. On the minimum end, you can put a framework in…

The Business Case for Developer Experience

The Business Case for Developer Experience

January 20, 2021October 24, 2024

While I’ve made a case for Developer Experience (DevEx) – aptly named The Case for a Great Developer Experience –…

My Reading List (2020)

January 6, 2021April 18, 2024

After college, I resolved to read one book a month. It can be fiction, non-fiction, technical, business-oriented, or whatever as the…

When is Enough Enough?

When is Enough Enough?

November 2, 2020April 9, 2024

I share this post from my friend and former boss, Paul Murphy. Paul is unique in that he’s “American” in…

The Uncounted Casualty of 2020

The Uncounted Casualty of 2020

October 14, 2020August 1, 2024

Before I go into this post, I realize that I’m blessed. My job has continued uninterrupted throughout, my family has…

My Reading List (2019)

January 27, 2020December 24, 2024

After college, I resolved to read one book a month. It can be fiction, non-fiction, technical, business-oriented, or whatever as the…

O Come, All Ye Startups

December 19, 2019April 8, 2024

A long time ago, I wrote tech parodies of Christmas songs and poems. While it started with The Night Before…

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Who am I?

I'm Keith Casey and based in Central Texas. I've been an engineer, software developer, evangelist, and entrepreneur. You can read about me here.

Popular Posts

  • So you want to build an App
  • Developers have Two Goals in Life
  • API Adoption: The Dangerous Delay
  • The Business Case for Developer Experience

Recent Posts

  • Building Better SDKs with Generative AI
  • My Books to Love & Hate from 2024
  • O-1s, H-1Bs, and other ways US Immigration is Broken
  • 20 Years of Blogging and I’m still a n00b
  • Finding out what Matters to your Customers

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