How SaaS Startups Can Scale Accounting Without Slowing Development
SaaS startups live and die by their ability to iterate. Every feature launch, bug fix, or product tweak hinges on…
Category: Startups
Finding out what Matters to your Customers
While I’ve only officially been a Product Manager for a few years off and on, I’ve worked with some of…
Developer Relations: A Painful Reckoning
The last four years have been brutal for developer relations. Obviously, covid sent everyone home and canceled conferences, meetups, and…
Coffee: Never Surprise your Customers
Surprising your customers is the worst thing you can do, unless you do it right.
Selling to Developers: Developers Have Exactly Two Goals in Life
I’ve done the rounds through a number of SaaS companies – Twilio, Okta, ngrok, and now Pangea – where we…
Building a Developer Community in Five Steps
I recently had a call with a former colleague who asked a simple question: How do we build a developer…
The Painful Truth: Your Version One Sucks
When we first picture our new product, it’s wonderful, looks beautiful, and works perfectly every time. We imagine how people…
The Secret of Developer Pricing
Every startup goes through the debate of “How should we do developer pricing?” The conversation normally goes something like this:…
My Startup is Broken
Whenever I advise (or join!) a startup, one of the first conversations goes something like this: “Oh man. Everything here…
API Adoption: The Dangerous Delay
Launching an API is the easiest thing you’ll ever do. On the minimum end, you can put a framework in…