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Author: Keith Casey

My Books to Love & Hate from 2024
Books

My Books to Love & Hate from 2024

January 8, 2025January 8, 2025

After college, I resolved to read one book a month. It can be fiction, non-fiction, technical, business-oriented, or whatever as the…

O-1s, H-1Bs, and other ways US Immigration is Broken
Special

O-1s, H-1Bs, and other ways US Immigration is Broken

December 28, 2024November 26, 2025

With the big ongoing debate on immigration, it’s been amazing/horrifying watching people muddle everyone together into one bucket and then…

20 Years of Blogging and I’m still a n00b
Special

20 Years of Blogging and I’m still a n00b

December 4, 2024December 4, 2024

As of today, I’ve been blogging for 20 years. Holy crap, that’s a long time. I remember when I started,…

Finding out what Matters to your Customers
Startups

Finding out what Matters to your Customers

November 19, 2024February 16, 2026

While I’ve flipped between Product Manager and Product Marketer for the past decade, I’ve also had the chance to work…

In a Post Developer Relations World: Fix or Fire?
Developer Experience

In a Post Developer Relations World: Fix or Fire?

November 14, 2024November 21, 2024

In “Developer Relations: A Painful Reckoning“, I laid out the current broken state of developer relations and it got people…

Building Authorization in AI Apps
AI Development

Building Authorization in AI Apps

October 30, 2024March 3, 2026

This was originally published on the Pangea Cyber blog on 30 October 2024. When we look at the current state…

How to Kill your SDKs in 1 Easy Step
AI Development API Design Developer Experience

How to Kill your SDKs in 1 Easy Step

September 17, 2024December 10, 2024

Before I criticize SDKs, I’ll give them a proper eulogy: SDKs have taken us a long way. Having packaged, reusable…

Developer Relations: A Painful Reckoning
Developer Experience Startups

Developer Relations: A Painful Reckoning

July 17, 2024July 19, 2024

The last four years have been brutal for developer relations. Obviously, covid sent everyone home and canceled conferences, meetups, and…

Coffee: Never Surprise your Customers
Startups

Coffee: Never Surprise your Customers

April 23, 2024April 23, 2024

Surprising your customers is the worst thing you can do, unless you do it right.

Selling to Developers: Developers Have Exactly Two Goals in Life
Developer Experience Startups

Selling to Developers: Developers Have Exactly Two Goals in Life

March 26, 2024April 8, 2024

I’ve done the rounds through a number of SaaS companies – Twilio, Okta, ngrok, and now Pangea – where we…

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Who am I?

I'm Keith Casey and based in Central Indiana. I've been an engineer, software developer, evangelist, and entrepreneur. You can read about me here.

Popular Posts

  • So you want to build an App
  • Developers have Two Goals in Life
  • API Adoption: The Dangerous Delay
  • The Business Case for Developer Experience

Recent Posts

  • Three Presentations to Master
  • Vibe Coding a Legacy PHP App: Web2Project Edition
  • So You Want to Build an App, Revisited: What Changed and What Didn’t
  • Hashing vs Encoding vs Encrypting vs Signing
  • Mistakes and Successes in Building ScottAdamsSaid

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