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Tag: marketing

Startups

Disney Mobile is No More

September 28, 2007

Definition: MVNO – A Mobile Virtual Network Operator (MVNO) is a company that provides mobile (sometimes called wireless or cellular)…

Startups

Business for Geeks 301: Product Naming

August 10, 2007

Over the past couple months, I've hit some hard and serious issues for small business. This week, I'm slowing things…

Startups

Are you just selling a Product or … ?

July 25, 2007

This past weekend, I caught an interesting commercial from H&R Block*. Since we're already 3 months past tax time, I…

Special

Blogging Strategy

June 20, 2007

Blogging about blogging… yes, I hate it too, but this has to be said. In the past few weeks, I've…

Special

Blogging: Do as I Say, Not as I do!

March 20, 2007

In the past few years since CaseySoftware was founded, I've had the opportunity to work with companies ranging from small…

Special

What happened to you O'Reilly? – Part II

November 18, 2005

Well I got the ad again this morning. I'm not going to post the image again, but here's a capture…

Special

What happened to you O'Reilly?

November 17, 2005

Bright and early this morning, I opened my “Daily” bookmarks in Firefox and started catching up on everything. I read…

Books

Seth Godin: Marketer, BootStrapper, Truthspeaker, Nut? – Part I

October 4, 2005April 9, 2024

Seth Godin: Marketer, BootStrapper, Truthspeaker, Nut? For those of you who haven't heard of Seth Godin, he's sort of a…

Project Management Blog

How to get your first client

October 1, 2005April 8, 2024

Here a a few ideas for those of you looking to get your first client, although these ideas apply to…

Project Management Blog

how your gut instincts can help you sell and market

September 20, 2005April 8, 2024

Studies show that physicians generally start out in their career ordering too many tests. Then, as they get more experienced,…

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Who am I?

I'm Keith Casey and based in Central Indiana. I've been an engineer, software developer, evangelist, and entrepreneur. You can read about me here.

Popular Posts

  • So you want to build an App
  • Developers have Two Goals in Life
  • API Adoption: The Dangerous Delay
  • The Business Case for Developer Experience

Recent Posts

  • Vibe Coding a Legacy PHP App: Web2Project Edition
  • So You Want to Build an App, Revisited: What Changed and What Didn’t
  • Hashing vs Encoding vs Encrypting vs Signing
  • Mistakes and Successes in Building ScottAdamsSaid
  • Developers are Solving The Wrong Problem

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